Description:
Facial mask market is now the fastest developing market in cosmetics in China, 25% annual increase for about 10 years has developed the size of this market to 30 billion RMB in 2015!
Three reasons for this success:
-  Masks have become a habit amongst youngest female consumers. Increasing concern about air pollution and seasonal changes of climate.
- Consumers are becoming professional, looking for the greatest performance
- The competition increases and brands are facing a fierce battle